Promotion of sites to the top of Yandex

Promotion in Yandex requires an understanding of its unique algorithms and peculiarities. Unlike Google, Yandex puts more emphasis on behavioural factors, regional and technical flawlessness of sites.

What’s included in the services:

Website audit
Optimisation
Semantic core collection
Technical refinement
External SEO

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Peculiarities of SEO for Yandex

Yandex, like Google, takes into account hundreds of ranking factors, but there are nuances:

Content quality: texts should be unique, relevant and useful.
Behavioural factors: time on site, depth of browsing, returns to search.
Technical optimisation: loading speed, adaptability, correct operation of the site.
Link mass: quality backlinks from authoritative resources.
Local SEO (for services): regional keys, presence in Yandex.Directory.

How we work

Our strategy includes 6 steps:

Website audit
Identify errors in the structure, content and technical part.
Semantic core
Select 500-1000 key queries, focusing on your target audience.
Optimisation
Revise content, meta tags, improve usability.
Technical revision
Speed up the site, set up micro markup (Schema.org).
External SEO
Develop a strategy to get quality links.
Monitoring and analytics
We monitor positions, traffic and conversions on a weekly basis.

Why choose us

Personalised approach: no generic solutions, but a strategy tailored to your business.
Transparency: you get access to all reports and metrics.
Experience: 10 years of bringing sites to the top in highly competitive queries.

Minimum 3-6 months. For highly competitive niches, the term may increase up to a year.

Yandex pays more attention to behavioural factors and regionality, while Google pays more attention to domain authority and links.

Reduce your bounce rate: make your content useful and your interface user-friendly.

Possible causes: Yandex filters, technical failures, algorithm updates. An audit is required.